Now that we’ve kicked off the New Year, our partners are back in the full swing of things. We have some major announcements to share with Edison Nation inventors.
As Seen on TV
Decisions are in for the third ASOTV search, 3 products have been selected to test and there may be more! Betsy Kaufman from Texas, Steve Redwine from Georgia, and Eric Huber from California will all have DRTV spots created for their ideas to test through a new cutting-edge platform we have created. These tests will run on television networks throughout the USA and, based on the resulting metrics of these media tests, well-performing products will be selected for a full rollout.
WestPoint Home
WestPoint Home has made their selection for their “double-duty” Live Product Search and we would like to congratulate Colleen Larreau from Nevada.
Hammacher Schlemmer
Hammacher Schlemmer also made a selection for its search for “the best, the only, the unexpected,” and congratulates Tom Goddu from Connecticut.
PetSmart
PetSmart has selected one product for their “improve lives of pets and their owners” Live Product Search. Congratulations to Kelly Fischbein from Ohio. More good news is to come. A second product in is the works and we will announce the selected inventor’s name when the agreements are signed.
About the Products
To protect the integrity of the inventions and to ensure the best product launch, we are unable to share product details while it is in development. However, as soon as these products roll out into the market we will make the announcement right here on the Edison Nation Blog.
… And You Lose Some
We also have some disappointing news. The BestSweet and “Global Consumer Products Company” presentations were well-received by both manufacturers; however, they did not see any ideas they are ready to invest in at the moment. We are obviously disappointed but remind ourselves that out of our 37 Live Product Searches to-date, these are the only two searches that have failed to result in at least one selection, earning us a very well-respected .945 batting average.