As we raise our glasses to toast our two newest success stories on Edison Nation, we wanted to take a moment to point out some interesting facts about our new G8’s.
First, meet Frank X. from Miami, FL. When Frank joined Edison Nation in early 2009, he also became our 8000th member! Congratulations Frank for having your innovation chosen for licensing by Bed, Bath & Beyond!
Celeste B. from Austin, TX has been a member almost as long as Edison Nation has existed. She’s had over 100 submissions and since she’s an Insider (once dubbed “Gold Member”) she opted-in those great ideas every chance she got!
One of Celeste’s first submissions was a great fit for many of our searches and when it landed in the lap of Edison Nation, we knew we’d struck pay-dirt.
There was only one problem: the item was far too expensive to manufacture.
So, you know how members often ask about how do we change ideas or submissions to be a better fit for the retailers or manufacturers? Here’s the perfect example!
Sometimes we see a great idea that we just have to let go because it doesn’t fit all of the parameters on the search (and sometimes those ideas go on to be successful in other searches). However, in this case, we just couldn’t stop thinking about how her idea would be perfect with some modifications so we rolled up our sleeves and got to work.
Our team of experts knew there was a valuable opportunity with the item, but it was too expensive for our retailers to pursue. What if we changed the materials slightly or improved the design? Would that make it cheaper to produce? After some trial and error and a few re-designs, we told Celeste to give it another shot. Sure enough, Bed Bath & Beyond snatched it up for their Outdoor Living search, leaving those past LPS sponsors kicking themselves for not taking a chance on the item sooner.
It just goes to show; sometimes the best ideas need a little TLC from Edison Nation to catch the sponsor’s licensing eye.