As our team continues to review our Round I Innovation Fund submissions, we are excited to announce today another submission that will be moving to the next stage.

Congratulations to John Gudenkauf! His idea will progress to our Concept Research Phase!

As a reminder, during this stage, our team will perform in-depth research around John’s invention and answer several questions that will determine if his product meets the criteria for development. There are several layers to this process, however, some of the broader areas of this research include: problem vs. market need, details around the industry/market size, the long-term potential of the product, the status of the intellectual property, commercialization strategy, and the financial investment required.

More about John and his journey to invention:

For as long as John Gudekauf can remember, he’s always been intrigued by solving problems  and developing ideas for improving things. The son of a “restless entrepreneur,” John began getting his feet wet in his father’s businesses as early as 12 years old. As an adult, John launched a career in massage therapy, but also pursued the development of a residential remodeling business on the side.

It was during a project for this business, in which John had plans to build several micro-homes (200 sq. ft. homes), that the idea hit him for a very creative solution to save space in the home without sacrificing one of the biggest household necessities. John built a prototype for his idea, set out to patent it in 2007 and began working to build a business around it.  Unfortunately, over the years and throughout the process, John faced several financial setbacks.  In May 2011, after one final setback and more anxious than ever to move his idea forward, John learned of Edison Nation’s Innovation fund and submitted his idea.

We’re excited to move John’s invention into this important next phase and determine the future of bringing it to market!

Our review team has been quite busy over the last several months reviewing the ideas submitted to the first round of our $25 Million Innovation Fund. As we continue to review submissions, we’re excited to share with you that one of the ideas we have selected to move forward, thus far, belongs to Edison Nation member, Clifford Nowack!

Please join us in congratulating Clifford as his ideas moves into our Concept Research Phase!

During this multi-step and often lengthy process, our team will perform in-depth research around Clifford’s invention and answer several questions that will ultimately determine if his product meets the criteria for development. While this research has several layers, some of the broader areas we analyze during this phase include: problem vs. market need, details around the industry/market size, the long-term potential of the product, the status of the intellectual property, commercialization strategy, and the financial investment required.

More about Clifford and his journey to invention:

A Southern California resident his entire life, Clifford Nowack built his career in computer programming, though always held a side-hobby in woodworking. He even began a side business selling some of his wooden creations in the California mountain resort community located in the San Bernardino National Forest, where he and his wife resided. Clifford’s life completely changed, however, in 2003, when massive firestorms swept across the area. The family was forced to evacuate in the middle of the night, and by morning learned that they had lost everything they had ever owned, including their life savings.

Starting over at 45 in a new home and on a tight budget didn’t leave much room for Clifford to reinvest in his woodworking hobby, or to hire help for home improvement, but the family did what work they could on their own. As it happens, it was during a “do-it-yourself” drywall project one day, when an attempt to solve a problem produced the spark of innovation that would lead to Clifford’s invention idea.

For the first several years, Clifford and his wife attempted to develop the invention on their own, even turning down offers from interested development firms. They felt they wanted to do it on their own and hoped to find family and friends to invest — but with the economic downturn, this proved extremely difficult. Finally, after feeling that they’d exhausted all resources, Clifford and his wife decided it was time to partner with someone with the skills and resources they felt they lacked and began researching development companies.

After careful evaluation, they decided to place their confidence in Edison Nation, submitting Clifford’s invention to the Innovation Fund in May 2011.

Now that Clifford’s idea is moving into the Concept Research Phase, our team looks forward to exploring this invention further and potentially bringing it to market!

Congratulations again to Clifford on his invention reaching this very important step!